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Rate Card

Copy That Pays for Itself

You can hire me by the hour for $117 if you want to watch the clock and stress out. Or you can pay for the results. (*payment plan available on flagged services)

Email & Newsletters

Inbox revenue, sent for you or handed over ready to ship.

Daily Email Marketing

$2,999 / month

Five plain-text emails per week, sent directly to your inbox or uploaded to your platform. Each email includes two subject-line options and a single call-to-action link.

Editorial Newsletter Pieces

$199 – $499

One stand-alone editorial newsletter article of 600 to 800 words. Includes an engaging title and a soft transition to your product or service.

Self-Mailer Newsletters

$749 – $1,999

Text copy and general section mapping for a 4-page printed self-mailer format. Includes lead story text, secondary feature blocks, and mailer panel details.

Sales & Direct Response

Long-form copy engineered to move money, not just impress.

Sales Videos *

$2,999 – $4,999

A full text script for a 20 to 45-minute video sales letter. Formatted with a split column showing visual descriptions on the left and the spoken narration text on the right.

Sales Letters *

$2,499 minimum

Direct-response sales letter text up to 5,000 words. Includes main headline options, subheads, bulleted benefits, and a complete offer structure.

Direct Mail Sales Letter Package

$2,499

A complete mail package layout file ready for print. Includes text for a standard multi-page sales letter, the outer envelope teaser copy, and a response device lift note.

Sales Pages, Landing Pages, and Ads *

$39,999 – $49,999

Long-form sales page copy up to 10,000 words, lead-capture landing page copy, and three variations of supporting ad text. Includes headlines, body copy, and call-to-action sections.

Ad Copy

$98 – $599

One complete print or digital display advertisement. Includes primary headline options, body paragraphs, and call-to-action button or link text.

Scripts & Spoken Word

Words built for the ear, formatted for whoever is reading them aloud.

Video Scripts

$499 – $1,499

A text script for a 1 to 5-minute video presentation. Perfect for product demos or case studies. Formatted with visual layout instructions and matching spoken text.

Podcast Scripts

$99 per minute

A detailed speaking outline and verbatim word script for a podcast episode. Includes timestamp markers, host intro and outro segments, and natural transition cues.

Web, SEO & Long-Form Content

Authority content that ranks, educates, and converts.

Web Content *

$1,499 – $4,999

Complete core text copy for up to five essential pages of a standard business website. Typically covers Home, About, Services, and Contact pages.

Articles

$249 – $999

One authoritative content article of 1,200 to 2,000 words. Includes a primary title, section headings, and a brief biography segment at the conclusion.

Blog Posts

$299 – $499 per post

Package rate: $4,796 per month for four posts per week.

One web log post of 250 to 500 words. Features web-friendly paragraph formatting, standard metadata text, and optimized image alt-text fields.

SEO FAQs

$499 – $999

A list of up to 20 search-optimized questions and answers tailored to your business niche. Ready to copy and paste onto your customer support or product pages.

White Papers and Special Reports *

$1,999 – $6,999

A comprehensive downloadable report of 5 to 15 pages. Includes a clean front-cover text outline, an executive summary, and deeply researched educational content.

Print & Signage

Copy for the things people hold, fold, and walk past.

Brochures

$749 – $999 per page

Complete copy for one page of a physical promotional layout. Includes outer panel headlines, inside fold body copy, and business contact information blocks.

Sell Sheets

$499 – $999

Text for a single-sided or double-sided product detail sheet. Includes a clear summary table of features, technical bullet points, and specific ordering instructions.

Store Signs

$249 – $499

High-impact text copy for indoor or outdoor physical signage displays. Includes primary punchy headlines and directional or brand taglines.

Coupons

$249 – $499

Short-form promotional text for a single coupon layout. Includes a headline, precise terms of the offer, and call-to-action details.

Social Media

Steady presence and paid copy that earns the click.

Social Media Management

$999 – $1,999 / month

Continuous profile oversight involving 1 to 2 hours of daily activity across your chosen platforms, five days a week. Covers publishing posts and responding to audience comments.

Social Media Posts

$999 / month

Seven short text posts delivered weekly for use on your social channels. Each post includes standard caption spacing and recommended link-placement options.

Social Media Ads

$399 per ad

Text copy for a single paid social campaign variation. Includes primary text caption copy, a short headline field, and news-feed description variants.

Specialty & Editorial

The one-off pieces that round out a serious marketing operation.

Ghostwriting Drafts *

$4,999 – $9,999

A complete first-draft book manuscript of an agreed-upon length. The text is fully researched and organized logically into distinct chapters, under your name.

Product or Program Naming

$999 – $2,999

A list of 10 to 15 distinct, memorable name concepts for your new offer. Each option includes a short rationale explaining the marketing angles.

Press Releases

$499 – $999

A formal media release document structured according to industry standards. Includes a clear dateline, media contact section, and an editor boilerplate text block.

Survey Wording

$499 – $999

A list of up to 15 clear survey questions. Includes a brief introductory statement for respondents and specific multiple-choice or open-ended formatting prompts.

Testimonials

$499 – $799

A polished collection of raw customer feedback structured into three to five concise, high-impact marketing quotes ready for publication.

Copy Critique

$399 – $1,999

A written analytical review of your existing copy materials. Highlights structural vulnerabilities and features a bulleted checklist of actionable improvements.

Editing and Proofreading

$53 per hour or $0.75 per word

A tracked-changes version of your provided manuscript or business document. Fixes punctuation, corrects syntax issues, and enhances readability flow.

Strategy & Consulting

An hour to find the leaks in your funnel and the money you are leaving on the table.

Strategic Marketing Consultation

$250 / hour

60 uninterrupted minutes going through your marketing funnel to find leaks, suggest strategies to fix the bottlenecks, and increase ROI without adding to your overhead cost.

These prices are firm and fair market value. If you want cheap copy, go to a freelance bidding site and enjoy the low conversions. If you want copy that drives revenue, let me know when you are ready to start.

You're given two revisions on the house. After that, I bill my hourly rate listed above.

Book an appointment

Or go to forbescopy.com/bookings

30 services and counting. Don't see what you need? Ask.

Common Questions

Frequently Asked Questions

Straight answers on pricing, process, and what it's like to work with me. Don't see your question? Ask.

Pricing & Working Together

How does your pricing work?

Every service has a firm, published rate — it's all on the rate card. Most work is priced per project, not by the hour (though you can hire me hourly at $117 if you'd rather watch the clock). Bigger builds — sales videos, web copy, white papers, ghostwriting — have payment plans available. Strategy consultations are $250/hour.

How many revisions do I get?

Two revisions on the house with every project. After that, I bill my hourly rate. In practice two rounds is almost always plenty — the work we do up front is what makes the difference.

What kind of copy do you write?

Email and newsletters, sales letters and VSL scripts, landing and sales pages, web and SEO content, articles and blog posts, print (brochures, sell sheets, signage), social, press releases, naming, ghostwriting, and more. If it's words that need to sell, it's on the rate card.

What makes you different?

Most marketing gets templated into sameness and automated into husks. I write words with a pulse — copy that remembers it's talking to a human. That's the whole trick, and it's why the words convert instead of just filling space.

Getting Started

How do we get started?

Book a call or send a message. We'll talk through what you need, I'll point you to the right service and price, and we'll set a timeline. Most work is project-by-project — you buy the deliverable you need, not a long lock-in.

Where are you located, and do you work remotely?

Based in Greenville, NC, working with clients nationwide. Everything is handled remotely — your zip code doesn't change whether the copy converts.

What if I'm not happy with it?

You get two free revision rounds to dial it in, and I stand behind the work. The goal is copy that pays for itself — if it's not landing, we keep refining until it does.
What Our Clients Say

What Smart Business Owners Say

Real Results. Real Growth. Real Strategy.

Ric has completely transformed our email marketing strategy at Araptus. His copy consistently drives higher open rates and conversions, while maintaining our brand voice perfectly. What I appreciate most is how he takes the time to understand our technical audience and crafts messages that resonate. Since working with ForbesCopy, our email engagement has increased by over 40%, and I finally have peace of mind knowing our campaigns are in expert hands.

KB
Kris Black
Araptus.com

Working with Ric was a game-changer for our marketing strategy. He didn't just give us tactics - he gave us a complete system that actually works. His no-BS approach and focus on what really moves the needle helped us increase our conversion rates by 180% in just 3 months. Finally, someone who understands that marketing is about psychology, not just pretty graphics.

SM
Sarah Mitchell
Digital Agency Owner

ForbesCopy delivered exactly what they promised - executive-level strategy without the executive price tag. Ric's approach to email marketing and lead generation completely transformed how we think about customer acquisition. The quarterly planning framework alone has saved us months of trial and error. Our retention rates improved by 65% and we're finally building relationships that convert.

MR
Michael Rodriguez
SaaS Founder

Ric sees what others miss. His strategic insights helped us identify and fix revenue leaks we didn't even know existed. The copywriting overhaul he did for our email sequences resulted in a 2754% increase in engagement and our best quarter ever. This isn't just marketing - it's business transformation.

JC
Jennifer Chen
eCommerce CEO

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