Evolve Your Marketing

From Ignored to Irresistible

Your email list is bleeding money. Every day without strategic lead magnets, warm leads go cold, buyers disappear, and your competition eats the revenue that should’ve been yours.

The Hidden Cost of Weak Lead Magnets

73%

of downloaded lead magnets are never opened again after the initial download. That's not audience building... that's digital hoarding.

Conversion Rates Hover Around 2%

Most business owners treat lead magnets like afterthoughts, then blame "low-quality traffic" for their failures.

Damaged Authority

Every weak lead magnet costs you more than the conversion you didn't get. It damages your authority and trains prospects to ignore your future content.

Let Me Guess... You're Selling to Crickets...

When you master lead magnet creation, three powerful transformations happen simultaneously:

Landing Pages Converting Like:

Your landing pages convert like a vegan at a BBQ contest.

Sales Pages Pulling Like:

Your sales pages have less pull than a broke guy's pickup lines

Ad Performance Looking Like:

Your ads get skipped faster than leg day at Planet Fitness

The VALUE Framework

The systematic approach that ensures every lead magnet serves multiple strategic purposes

V

Vigilant Pain Point

Laser-focused on the 3 AM fears that hijack their sleep, so you hit home from word one

A

Actionable Preview

Serve hands-on snippets they can test today, proving your method works before they pay a dime

L

Low-Barrier Launch

Guide them through a first win so simple it feels like autopilot, crushing hesitation

U

Undeniable Credibility

Weave in stats, stories, case studies, earned clout that shuts down doubt

E

Engagement Pathway

Build a natural road from freebie to flagship, so deeper calls and offers feel like the next obvious step

The Compound Effect of Strategic Lead Magnets

Immediate Revenue

Quality leads convert to customers faster and at higher rates. When prospects experience your expertise through your lead magnet, they're pre-sold on your premium services.

Referral Multiplication

Lead magnets that deliver real value get shared organically. One great lead magnet can generate dozens of qualified referrals without additional marketing spend.

Content Repurposing

Strategic lead magnets become the foundation for webinars, email sequences, social media content, and sales presentations. Create once, leverage everywhere.

Competitive Differentiation

While competitors offer generic "tips and tricks," you'll position yourself as the strategic partner who understands their business at a deeper level.

Ready to Turn Email Into a Scalable Revenue System?

Stop relying on random tactics while competitors deploy strategy. With the right lead magnets and retention systems, your list becomes a profit center and not a dead asset.

Your email list is either your most valuable business asset or your most expensive disappointment. The choice is yours.

Frequently Asked Questions

At Forbes Copy, every answer below is designed to show how a Fractional CMO turns scattered marketing into a focused, revenue-driving system, so you can make the right strategic move with confidence.

A Fractional CMO gives you high-level strategy without the full-time cost, building clear growth plans, aligning your team around what drives revenue, fixing hidden leaks in your sales process, and turning scattered efforts into a system that runs without constant oversight.

Agencies sell tactics. A Fractional CMO brings leadership. Instead of chasing trends, you get strategies that are built around your goals, systems that actually talk to each other, and a partner who thinks like an owner and not a vendor.

Clients have seen $2.56M in sales in 24 months, 2754% eComm growth, 52% more visibility, and an Amazon #1 bestseller in under a week. While results vary, the goal is always the same: scalable, profit-focused growth built on strategy that sticks.

I work with service businesses, eCommerce companies, and B2B organizations that want to scale strategically. My expertise spans email marketing, sales systems, brand positioning, and revenue optimization. If you're generating revenue but struggling with scattered tactics or team alignment, we're likely a good fit.

Consultant ($4,000/month) provides strategic guidance with 2 monthly calls and email support. Collaborator ($7,500/month) adds weekly calls, KPI dashboards, and go-to-market strategies. Co-Pilot ($10,000/month) includes on-site collaboration, implementation hours, and direct access via Slack/Signal. All require 3-month minimums.

Real strategic transformation takes time. In the first month, we assess and plan. Month two, we implement systems. Month three, we optimize and measure results. Anything shorter doesn't allow enough time to create meaningful, sustainable change in your marketing systems.

For Consultant and Collaborator tiers, travel and lodging are billed separately when on-site visits are needed. The Co-Pilot tier includes one monthly visit (3 days) with travel and lodging built into the price. All travel is arranged efficiently to maximize value.

Yes! I also provide copywriting, web creation, SEO monetization, Skool course creation, book publishing support, and authority asset creation. These are available as add-on services or standalone projects, depending on your needs.

We begin with a strategy call to understand your business, current challenges, and goals. I'll assess your marketing systems and team dynamics, then recommend the best service tier for your needs. Once we're aligned, we kick off with a comprehensive 90-day growth roadmap.

I'll need access to your current marketing data, team structure, existing processes, and financial goals. We'll review your current systems, identify gaps, and understand your team's capabilities. The more transparent you are about challenges, the faster we can create solutions.

Each tier comes with set call frequency: Consultant includes 2 monthly calls, Collaborator includes weekly calls, and Co-Pilot includes bi-weekly strategy sessions with private access. Email support is included across all tiers, with responses typically delivered within 2–4 business days. I work in focused strategy blocks Monday through Friday to ensure every reply drives results.

We can adjust your service tier during our engagement if your needs evolve. Many clients start with Consultant to establish strategy, then upgrade to Collaborator or Co-Pilot as they're ready for more intensive implementation and support.

I'm based in Greenville, NC, but work with clients nationwide. Most strategy work is done remotely via Zoom, with on-site visits available for higher-tier packages or when needed for implementation. Geographic location doesn't limit our ability to create strategic impact.

I work with clients across multiple time zones and am flexible with scheduling. Strategy calls can be arranged during business hours that work for both parties, and email support maintains consistent 24-48 hour response times regardless of location.

Yes, I work with international clients, particularly English-speaking markets. The strategic principles of marketing alignment, system optimization, and revenue growth translate across markets. We just need to account for time zone differences and cultural market considerations.

My goal is your success, and I stand behind my work. If you're not seeing the strategic value promised, we'll work together to adjust the approach. While there's a 3-month minimum commitment, I'm committed to ensuring you see clear progress and value from our engagement.

See What Others Say

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