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Asheville, NC 8:33I started writing seriously about a year ago. At first, I just wanted to write and find clients to pay bills. However, it reaked full of desperation. It was as if I ate SpongeBob’s…
Welp… I’m back at it again. There are patterns that I can see that indicate a decline in intelligence. Even the great Ben Settle indirectly agrees with me. Even he has a hard time feeling sympathy…
No one has shown me how to share my writing. Nor have I searched YouTube University. I tend to do things the hard way by forging my own path. Sure, it takes me a lot longer to do what others can do……
The misconception that email marketing ever dying is repugnant. Here’s why. Most “email marketers” won’t acknowledge that the campaign failed because the offer was weak or the copy was garbage. When…
How many times have you seen the same offer from different brands? This is no mere coincidence. This is part of the convergence trap I wrote about a few weeks back. You see, sometimes forces beyond…
At first, it was simple. You’d write up an email, and if it was good enough, you got a reply. Then templates came out, and people took notice of how “copy and paste” it sounded. This happened for…
If you’re reading this, that means you must have read parts one and two. You’ve seen the life sucked out of your copy and replaced with a soulless AI echo everyone else uses. This is the last part of…
Look, most marketing advice out there is just a bunch of hyperactive carnival barkers screaming for attention with the same tired, generic hype. If you want to attract premium clients without the…
How to make your copy stick out like a sore thumb in a crowded market without screaming like a giant man childMost copywriting sounds like hyperactive carnival barkers shouting about miracles. The…
“Now days everyone’s a celebrity… But they have no talent” - UnknownThere are almost a million ways to make money online, yet still more than 60% of the world is broke. Why is that? Some would say…
I bet you didn’t know the explosion of AI usage is stalling your intellectual growth. You see, using AI for your writing or your art is like buying microtransactions to unlock the top players in a…
What happens when you give a man-child a chance to debate a blind man? You get a bunch of screaming and name-calling. You see, when a person gains success, they don’t want to lose their momentum.…
Picture the average person your ads are trying to reach right now…You know that most aren’t at their desk, nor are they focused. They’re most likely on a couch, or in a car, or in line somewhere,…
Are we trapped in an AI death spiral that starves actual creators? Perhaps... The machine’s eating its own tail willingly. And marketers want to know how long this house of cards stands before the…
Life can be recognized by the reciprocal patterns displayed throughout time. The old saying “Nothing New Under the Sun” has been around forever. From Numerology to Astrology, humans have picked up on…
I’m willing to bet that you didn’t know the Star Spangled Banner had more verses than just what you hear at the ball game. Most people bellowing the national anthem at the top of their lungs don’t…
Here’s the idea in plain English, and it is going to sound unhinged when you first hear it… You run a paid ad campaign for exactly one day, duplicate it right before midnight, delete the original…
What’s this weird term, agentic convergence trap, thrown around by tech-obsessed geeks, and why should I care?Most marketers are happily marching straight off a cliff right now. They are handing the…
We’ve all been face-to-face with someone who’s ignorantly set in their ways. It’s especially infuriating when it pertains to marketing. Some marketers think that their shit doesn’t stank and believe…
Sup’ya Lookie’Lou’s,Email marketing is always evolving. And traditional mass email blasting relies on outdated, cold lists that trigger spam filters and ruin your domain health. Modern deliverability…